The book Scientific Advertising was written in 1923 by Claude Hopkins. Nearly 100 years ago today, this was a time when modern advertising channels did not exist. Nobody had ever thought of the internet, let alone Google and Facebook ads. The book focuses on advertising for newspapers, magazines and direct mail. So you might wonder,…
A landing page can make or break your advertising campaign. Get it wrong and your conversion rate will be much lower than it could be. Leading to high costs per lead and possibly lower quality leads. There is a lot you can learn from reviewing other landing pages. You start to see some of the…
Good SEO agencies are hard to find. Many agencies will promise to deliver fast, page 1 rankings and more leads, but never deliver on these promises. Hire the wrong agency and you might find your rankings actually go in the wrong direction. So how do you separate the good from the bad and find an…
Want to build a profitable Facebook ad campaign for your gym without wasting your money? Knowing what’s working successfully for other gyms and what’s not working will help you to quickly create a successful campaign. In this post, you’re going to see some of the best Facebook ad examples for gyms and fitness centers. But…
Sell Like Crazy writer Sabry Suby says this will be the most important book you ever read if you want more buyers in your business. He claims it will transform your entire business and your life… And you will learn “how to write Google AdWords or Facebook ads that practically force your prospects to click…
In this article, you’re going to learn the three ingredients you must have to successfully market a life coaching business. This is the blueprint to a predictable, client acquisition system for any life coach. It will take some time but if you implement these marketing ideas, you will be able to attract ideal clients and…
In this article, you’re going to learn 7 psychology-based strategies used on the Sell Like Crazy landing page. Sell Like Crazy is a book written by Sabri Suby, the founder of Australia’s fastest growing digital marketing agency – King Kong. I’m going to explain (with examples) how Suby uses time-tested psychology and persuasion tactics to…
Are you in the process of setting up a new website for your small business? The tips in this article will help you create a high-performance website that actually generates business for you. Many small businesses overlook the importance of their website. They don’t take the time to optimize the website for sales and lead…
These 5 tips are for freelance writers who want to quickly start getting more clients and earning more money. Most freelance writers struggle to make a living because they are easily replaceable. There are thousands of other writers who can write just as well as them. If you follow the five tips in this post,…
Do you want to know how you can start making money online? Regular Australian’s are earning a full-time income online and it’s becoming increasingly common. You can do it too, using one of the methods in this post. Whether you’re hoping to earn a few extra dollars on the side or if you’re looking to…